The Freelance Writer’s Bookstore
November 2, 2009
Start making money freelancing from home — NOW! Whether you want to freelance full-time or part-time, the following will start you on your journey. Advice for Ebooks Buyers: Buying an Ebook? 4 Things to Look for Before You Purchase.
Click Here to Join IW’s Affiliate Program - It’s Quick, Easy, Free & Profitable!
Want to know more before signing up? Download 4 FREE Affiliate Marketing Reports. They’ll give you more insight into what the program is all about AND help you sell more online – no matter what you’re promoting.
Freelance Writing E-Course (IW-10). Launch a Profitable Freelance Writing Career in 30 Days or Less! Emailed e-course: $195.
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How to Publish a Profitable, Popular Freelance Writing Blog (IW-13). If you’re a freelance writer who already has a blog, or is thinking about starting one, this 24-page ebook covers 8 components that will make your blog (more) profitable and popular. Read more.
$4.95
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How to Write SEO Copy That Sells: An SEO Copywriting Training Manual for Small Business (NMW-1). If you do business online, you need to know how to write (or train your staff to write) traffic-generating SEO copy. This guide shows you how – in grave detail. Types of firms/business owners that can benefit from this guide? Internet marketers, web design entrepreneurs, internet marketing firms, publishing houses, PPC marketers, freelance writers — in short, anyone who wants to know how to write effective SEO copy. Read a 13-page preview of what this SEO copywriting training guide contains.
$77.95
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How to Make Money Writing Meta Tags (IW-16). If you’re a freelance writer, how would you like to make $100 for a couple of hours of work? You can with this service! Read more on how to make money writing meta tags for clients you already have!
$9.95
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Freelance Writing Contract (IW-15). Inspire trust in clients and make it easy for them to hire you. This freelance writing contract and confidentiality agreement — all rolled into one — does just that. It’s in Word and is fully customizable. . . . Read more.
$6.95
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How to Find Unpublished Freelance Writing Jobs (IW-14). 7 ways to market for freelance writing jobs most freelancers have never heard of. You’ll decrease the competition and increase your chance of landing more gigs! I discuss 7 tactics I use to find freelance writing jobs. I’m pretty busy as a freelance writer. And even when I’m not, I don’t worry because I know that the way I market is counter to the ways others do it. Read more.
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How to Make Money Placing Ads on Free Classified Ad Sites (ie, Backpage.com) (IW-17). If you want to make some easy money promoting affiliate products on free classified ad sites, this ebook is for you. I routinely make $100-$150/day, spending about an hour a day placing ads. It’s free and easy to do, and it can grow into a substantial passive income to pad the dry spells every freelance writer encounters. Read more. Note: Software only works on PCs; not MACs and can only be used when you post ads from the U.S. or Canada.
$19.95
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How to Make $250+/Day Writing Simple, 500-Word Articles (IW-11). I detail exactly how I went from 0 clients to making over $250/day– in less than two weeks. And, to hiring other writers in less than 3 months! Read case studies and testimonials of others who’ve duplicated my success using the exact steps I outline. This is not simply another ebook on freelance writing — it’s a step-by-step formula for changing your career — and your life.
$39.95
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How to Make $100/Day as a Freelance Writer (IW-12). Four steps that show you exactly how to make at least $100/day as a freelance writer. This report outlines websites that pay for content — you can start making money today! Order separately, or get it FREE with the package deal offered below.
$5.00
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The Truth about Participating in Surveys & Focus Groups (IW-6). First-hand details of one participant’s account of making $150 in two hours. Learn what happened, is it a viable opportunity, qualifications necessary — and more! Before you spend $25, $30, $40 or more for this type of opportunity, read this informative 5-page report.
$4.95
PACKAGE DEAL
The following ebooks can be purchased separately, or as part of a special package deal — offered at one low price. Click for details.
How to Really Make a Living as an Editorial Freelancer (IW-1). Editors, Human Resources Professionals, Managing Editors & Editorial Directors Contributed Valuable Knowledge on How to Get Your Foot in the Door; Skills They Seek & Much More! Read an excerpt; read a review.
$9.95
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How to Get Your Biz on the Web Quickly & Affordably: An Easy-to-Follow Guide in Plain English for Those New to Internet Terminology & Web Technology. (IW-2) Be on the Web in a few days — really! Read an excerpt; read a review.
$9.95
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Advice from Successful Freelancers: How They Built Their Biz & How You Can Too! (IW-3) Stories from real editorial freelancers divulging how they got started; why they decided to go out on their own; how they acquired clients — and more. College students, single moms and various professionals all contributed. Read an excerpt.
$9.95
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The Small Biz Owner’s Completing Marketing Kit (IW-4). No matter what type of business you have, you must market to be successful. In this guide, 7 free & low-cost, easy-to-implement methods are discussed. Learn how to increase sales w/very little or no money (samples included every step of the way). Read an unsolicited testimonial.
$24.95
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How to Break Into Medical Editing/Copyediting (IW-5). Have you ever wondered: 1) How do I break into medical editing/copyediting?; 2) How much can I expect to make?; What skills do I need?; What is a typical day like? Editors & Copy Editors with 5-15+ years of experience contributed. Read an excerpt.
$6.95
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Everything You Ever Wanted to Know about Article Marketing (IW-7). Results of a 30-day Article Marketing Experiment. The following questions are answered – and much more: Is article marketing profitable; how it works; which sites work best; how often to submit; what to submit; how much money you can make, etc. Learn more.
$9.95
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7 Ways a Freelance Writer Can Expand Your Profits – No Matter What Your Business Is! (IW-8) Use this e-book as a free giveaway to potential clients, as an incentive to build your subscriber list and/or as a free marketing tool to entice seminar, workshop and/or classroom subscribers. Learn more.
$4.95
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From Startup to Success (IW-9). By Yuwanda Black. In this in-depth report I answer such questions as how I acquired my first clients, what I did when I lost my biggest client two months after quitting my job, how I financed my first business — and so more! Read an excerpt.
$3.95
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Frequently Asked Questions
1. If I want to learn about how to be a freelance writer, which should I order — the freelance writing ecourse (IW-10), or the SEO writing ebook (IW-11)?
Which product to order all depends on where you are as a freelance writer.
What I mean by this is, if you have little or no experience and want to learn about freelance writing in general, what it takes to succeed and how to formulate a concrete plan to get started, then the freelance writing ecourse is best. Basically, the ecourse teaches everything you need to know about starting or growing any kind of freelance writing business.
If you want to learn how to start an SEO writing business, then the SEO writing ebook is the right choice. The SEO writing ebook only discusses SEO writing and how to market for this kind of work.
2. Which SEO copywriting ebook should I order — How to Write SEO Copy That Sells (NMW-1) or How to Make $250+/Day Writing Simple, 500-Word Articles (IW-11)?
The difference between these two ebooks is the marketing portion. How to Write SEO Copy That Sells (NMW-1) has no marketing information in it, because it’s targeted to small business owners who want to learn how to (or train others to) write SEO content.
How to Make $250+/Day Writing Simple, 500-Word Articles (IW-11) is for freelance writers and aspiring freelance writers who want to know how to write — and market for — SEO writing jobs.
How to Write SEO Copy That Sells (NMW-1) goes into much greater detail about how to write SEO content because it is a traning manual, after all. However, this is covered in How to Make $250+/Day Writing Simple, 500-Word Articles (IW-11), just not in such comprehensive detail (if you’re a quick study, you don’t need How to Write SEO Copy That Sells (NMW-1). The info in How to Make $250+/Day Writing Simple, 500-Word Articles (IW-11) is more than sufficient for you to learn how to write SEO content.
3. If I order both How to Make $250+/Day Writing Simple, 500-Word Articles (IW-11) and How to Write SEO Copy That Sells (NMW-1) , will the info be redundant?
No, because one is more comprehensive on how to write SEO content than the other and one doesn’t have any marketing info at all.
I hope this helps you make the right decisions,
Yuwanda
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How to Make Money Online as a Freelance Writer – Beyond Writing for Clients
September 22, 2009
If you’re a regular reader of my articles, blogs, websites, etc. you’ve probably read where I discuss making passive income online as a freelance writer. I’ve been doing it – in earnest – since January of this year and on some weeks, my “passive” income exceeds what I make writing for clients.
What do I sell online? Mostly I sell my ebooks and a few affiliate products that teach newbies how to make money online.
Note: Passive is in quotation marks because I do put some marketing muscle into it; it’s not automatic money. But, the effort I put in pays much more dividends than say what I make writing for clients.
This is a real comfort mentally because I don’t rely so heavily on client projects to make a living. In fact, I really don’t do any real marketing anymore as an SEO copywriter. I take what comes my way, but the majority of my time is spent promoting my own products and other affiliate products.
Today, I want to discuss a couple of the tools I use to do this.
How I Make $100-$150/Day Promoting Affiliate Products Using FREE Classified Ads
Forever a fan of free and low-cost methods, I stumbled across the free classified ad site Backpage.com while I was promoting an affiliate product. I got such great results from it that I started using it almost exclusively.
Then, I ran across a software that allowed me to post more ads quicker using this site. So, I bought it and used it. It has allowed me to keep my income the same, but cut down on the amount of time I spend placing ads (which to be honest, can be a real drag).
You can learn more about how I use the free classified ad site backpage.com to make money.
Putting My Free Classified Ad Marketing on Steroids: The Classified Connection
One day while surfing for new products to promote on Clickbank, I ran across the free classified ad posting software, The Classified Connection. I was intrigued because I knew that posting ads on free classified ad sites worked from my experience with Backpage.
Make Money Placing Free Classified Ads Online
But instead of placing hundreds of ads, this software allows you to place thousands, in minutes. I tested the demo, which made it seem so easy.
So even though it was a little pricey, I thought, let me buy it so I can really see what my results will be. FYI, when you buy a product from Clickbank, you have a 60-day window to return it, so I knew it was “risk free.”
I bought The Classified Connection software on September 8th. A couple of days later, I finally revved up my brain to open it and place some ads. I say this because most technology befuddles me. I hate learning new software programs it always takes me a few days to gear up my brain to learn something new.
The Classified Connection Software: A Review – The Specifics
Once you know what you’re doing, the software is easy to use. But, you do have to figure out some things for yourself. I don’t know why but many software developers can’t give clear instructions to save their lives. This program really could use a straightforward Step 1; Step 2; Step 3 instructional guide. More on this later.
But again, once you know what you’re doing, it literally does place thousands of ads on hundreds of sites in less than 5 minutes.
It takes about 10 minutes to key in an ad (less if you pre-write and cut/paste them), then you hit the submit button and it shows you exactly where and how many ads it’s submitting in real time.
THEN, after the program finishes running, it generates a report that tells you how many sites accepted and rejected your ad. And, you can click on the site to see your ad – the proof that it got published.
FYI, you have to check the sites soon after you place your ads because they disappear pretty quickly from the first page (because many others are placing ads as well).
What I Don’t Like About The Classified Connection Software
1. Unclear “How to Use” Instructions: As I mentioned above, it could use some detailed instructions on how to go about using it. Because I’m computer literate and can figure out most things, I was able to figure some things out that weren’t patently obvious.
If you’re online a lot, you will be too.
2. Ad Delay: Sometimes, there’s a delay when you place your ads. For example, one night around 10, I placed some ads, but couldn’t find them. I looked for like half an hour, then gave up. But, when I logged on the next day, I found them.
I don’t know if it’s a system delay or a delay by the classified ads sites themselves but so far, every time I’ve placed ads, I’ve been able to find them sooner or later.
3. The Inability to Save Different Ads: You can’t save different profiles in this software. What I mean by this is, every time you go to place an ad, you have to rekey it in if you’re placing different ones.
This is important to know because you can’t place the same ad more than once every 7 days. The last ad you keyed in will always be there, but if you’re placing ads more than this, you need to put in a different ad (even if it’s for the same product).
All of these are minor things when you consider the advantages of this software, ie . . .
What I Like About The Classified Connection Software
1. It’s Quick! The software says you can “. . . eliminate thousands of hours of manual work and expose millions of internet users to your products within minutes (emphasis added). And it’s so true.
2. Promote Multiple Products: You can promote as many products as you want using this software. To do this, simply create different profiles (you’ll see what I mean if you try the demo or buy it) and you’re off and running. So far, I’ve used it to promote 4 products.
Again, the time consuming part is creating/writing the ads for each product.
3. Works Internationally: The Backpage free classified ad posting software only works from the U.S. and Canada. For example, I can’t post to the site from Jamaica, where I am now. I’ve been able to use The Classified Connection software from here with no problems.
Making Money with Free Classified Ads: Conclusion
I want to conclude this post with two final observations:
Spend Money to Make Money: I started making more money online when I started spending money on tools that allowed me to work smarter, not harder. I still do a lot of what I think is “stupid stuff,” because I am notoriously frugal I (years of living a “feast or famine” existence as a freelance writer, I’m afraid).
But when you invest in something that really works, you’re like, “Why didn’t I do this sooner?” I’m starting to loosen my purse strings a bit, especially once I have proof that something works.
Not Everything on the Net is a Scam: I’ve received quite a few emails about the backpage ad posting software along the lines of “Does it really work?” or “Can I make money promoting this product?”
What I believe underlies a lot of these types of questions is fear that “it really can’t be that easy to make money online;” it must be a scam. Well I’m here to tell you, it IS that easy, especially if you know the “secret tools of the trade.”
I no longer turn my nose up at ads that say, “Make $500/day doing X, Y or Z.” I know, because I’ve hit this mark several times – and come close to it many more times – and I’m still a newbie to internet marketing.
Now, I’m still very skeptical of outrageous claims of making say, $50,000 a week. But you know, this probably has more to do with my skeptical nature and the limitations I place on myself than the claims of “known” gurus.
The reason “known” is in quotation marks is because if you do your research, you can always find out who is legit, and who isn’t online.
I stumbled onto making money placing ads on free classified ad sites – and boy I’m glad I did. I haven’t even scratched the surface of what I want to do now that I know this is a system that works.
I hope this provides some insight into how you can get a sideline, passive income going as a freelance writer.
A Note about Affiliate Marketing: A lot of success in affiliate marketing depends on the product or service you’re promoting. No matter which techniques you use, if the market is too small for a particular product/service, or the product/service is no good, or you’re a terrible ad writer, then you’re not going to make sales. A lot of it is trial and error, so if the first product doesn’t work, try something else. The key is to keep testing until you do find a product that does sell.
Along these lines, in a future post I’ll give some ideas about WHAT I think sells online – and why.
P.S.: Want to train for a recession-proof freelance writing career? Get the FREE Report, Learn SEO: 6 Reasons SEO Copywriting Is the Ideal High-Paying, Work-from-Home, Recession-Proof Career (pdf file).
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How to Make Money Placing Ads on Free Classified Ad Sites
July 14, 2009
Backpage.com Sales Guide: How I Make $100-$150/Day
Promoting Affiliate Products Using This FREE Classified Ads Site
An E-Book Excerpt
[See all Inkwell Editorial Work-from-Home Titles Here]
Preface
How would you like to consistently make $100-$150/day promoting affiliate products? And the best part — spend only about an hour and a half per day doing it? I do and I’ll tell you exactly how so that you can easily duplicate my success.
I decided to write this e-report because I’ve been using the free classified ads site, backpage.com, since January (2009). I started using it to sell one affiliate product. Sales were so brisk that I then started to use it to sell my own e-products.
New to Affiliate Marketing
Other than placing a few occasional ads on Craigslist, I’d never promoted products via free classified ads sites.
The only reason I decided to start doing it regularly is because I was starting to market affiliate products. Since I didn’t want to go the paid route (eg, “pay per click ads”) until I had more experience with affiliate marketing, I was looking for free outlets to hone my skills.
Craigslist vs. Backpage
I stopped using Craigslist because the site has too many restrictions and you get flagged for too many things. As a newbie to affiliate marketing, I just didn’t have the time to worry about if my ad was going to be placed or not, or if I was going to get banned for violating some rule I didn’t even know about.
I fell in love with backpage because the site was easy to use, the ads were placed quickly and as long as you adhered to their easy-to-understand guidelines, you didn’t have to worry about getting banned or having your ad removed.
Averaging $100-$150/day Placing Ads on Backpage
Immediately upon placing ads on Backpage for my first affiliate product, I started seeing sales. Since January, I’ve averaged between $100-$150/day in sales using the site.
I know it could be more, but remember, I’m a busy freelance writer and only devote an a hour to an hour and a half per day to placing ads on backpage.
At first, I started out placing just a few ads – like maybe 5-10 per day. Now, I consistently place on average of 20-25 per day for each product I promote.
At any given time, I’m promoting three or four different affiliate products, in addition to my #1 selling ebook, How to Make $250+/Day Writing Simple, 500-Word Articles (found at http://work-from-home-writing-jobs.com).
How I Place Ads
I want to point out that – to date – I have not used any software to place ads. I place all of my ads manually. It takes me about 20 minutes to place between 20-25 ads.
What about Backpage Ad Placement Software?
A colleague of mine recently purchased a software that allows you to place like 100 ads in about half an hour. She loves it. In the near future, I will be trying this as my affiliate income is starting to grow and I’ll be devoting more and more of my time to this form of marketing.
Update: I got the software and I love it! Read more on this below.
Now that you understand more about my background using backpage, following are the nine elements I’ve noticed that increases sales when using this free classified ads site.
All of These Tips Discuss Free Techniques; NOT Paid Ones
FYI, all of the information in this e-report is about free ad placement techniques; no “pay for placement,” or any other method that’s going to cost you money is discussed. This means you can start making money — without having to spend any money.
Notoriously Cheap; Focus on Profits
I’m notoriously cheap (I prefer the word “frugal”) when it comes to spending money on business. This is because I’ve been a freelance writer for years. Living a feast-or-famine existence forces you to be really judicious in how you spend money. Why am I telling you this?
I like to look for opportunities to make money that don’t cost anything. Although these days I can well afford to spend money to make money, I still find myself sticking to simple, easy, free/low-cost ways to do so. I guess some habits are hard to break.
Why Most People Never Make Money Online
Most people never make money online because they try to make the big bucks. They respond to ads that scream, Make $15,000 in 30 days!!; or Work 2 Hrs/Day and Make $1,000!!! and Make $5,000 in the Next 7 Days — Guaranteed!!.
Making money online just doesn’t work like that. I know. I’ve been a freelance writer since 1993 (and have written sales copy for many online marketers); write and publish my own e-products (since 2004); am the webmaster of several minisites with Google AdSense (since 2008); and now do affiliate marketing (since 2008).
Living Life On Your Own Terms
In other words, I believe in making small amounts of money from different sources. At the end of the month, they all add up to a very good income. It allows me to live life on my own terms.
I work from home — in my pyjamas most of the time. I work 7-9 hours a day most days by choice (except weekends). Hey, I love what I do.
A Recession-Proof Income
One of the reasons I like promoting products on free classified ads sites like backpage.com is that it gives me a recession-proof income. I already have it as a freelance writer but one day, I want to retire from this profession. Having a residual income from promoting affiliate products on free classified ads sites gets me closer to that goal.
The Perfect Work-from-Home Job or Part-time Job
If you’re looking for a way to work from home, promoting products on free classified ads sites like backpage.com is ideal. Again, it doesn’t cost anything to get started. You simply choose products you want to market (go to Clickbank.com to select if you don’t already have one in mind), follow the advice outlined in this ebook, and start posting ads.
If you have a full-time job, you can post ads before you go to work, on your lunch break at work, or in the evenings when you get home from work.
If you’re already home, you can get started in minutes. Again, select a product from major affiliate sites like Clickbank.com, PepperJam.com or CommissionJunction.com, follow the advice outlined in this ebook, and start posting.
Following Is a Complete Table of Contents Of This Ebook: This way, you’ll know exactly what you’re getting.
BACKPAGE SELLING TIP #1: WHICH TYPE OF “ADS” TO PLACE (Page 6). Most online marketers don’t make any money (that’s right, none!) because they’re too busy placing ads. I don’t place ads. I use something that works much better. I discuss what it is, the psychology behind it, how to write effective ones and show actual samples.
BACKPAGE SELLING TIP #2: WRITE EFFECTIVE HEADLINES (Page 8). Your ad’s headline will determine if it gets clicked on or not. No matter how great your article ad is, if it doesn’t get read, it can’t be effective. I’m a professional copywriter by trade. I outline 4 elements I use for writing successful headlines for my backpage ads that you can use too! Samples are provided as well.
BACKPAGE SELLING TIP #3: CREATE A BLOG OR SIMPLE WEBSITE (Page 13). I explain why this method is so effective for selling more. I also lay out some guidelines for whether or not to create a website or blog, and how to make money from Google AdSense if you decide to go this route.
BACKPAGE SELLING TIP #4: USE THE APPROPRIATE CATEGORY (Page 16). Here I explain the rationale behind multiple category posting, when to do it and perhaps more importantly, when not to do it.
BACKPAGE SELLING TIP #5: THE USE OF GRAPHICS (Page 18). Here we discuss why graphics are extremely important in online marketing and I give a list of about 30 sites where you can find free, professional-quality, stock photos to use. This way, you’ll always know where to go to get graphics for your ads.
BACKPAGE SELLING TIP #6: TIMING YOUR AD PLACEMENTS (Page 20). Did you know that the time of day you place your ad can affect sales? In this section we discuss why this may be true, and some best times to post.
BACKPAGE SELLING TIP #7: HOW OFTEN TO PLACE (Page 21). Just as when you place your ads can affect sales, so can your posting frequency. I tell you how often I place — and why.
TWO MORE BONUS TIPS (Page 22): One extremely effective method I discuss is one I use to advertise my internet marketing firm, New Media Words (NewMediaWords.biz). This one method has literally brought me thousands of dollars in sales and repeat, high-end customers. The second tip is one I use in practically all of the ads I write to promote my products. It’s one that can literally double your sales almost instantly; especially if you do it consistently.
HOW TO CHOOSE A PRODUCT TO PROMOTE ON BACKPAGE (Page 24). This ebook is about how to increase sales from a product or service you may already be promoting on backpage or other free classified ad sites. But, just in case you’re not promoting anything, I outline 5 tips for how to go about selecting profitable products and services to start marketing.
Length: 30 pages of detailed info.
A Note about Affiliate Marketing: A lot of success in affiliate marketing depends on the product or service you’re promoting. No matter which techniques you use, if the market is too small for a particular product/service, or the product/service is no good, then you’re not going to make sales.
So keep this in mind when deciding on which affiliate products to get behind. FYI, I divulge three of my best-selling products in this ebook.
How Would You Like to Place Hundreds of Ads in No Time at All & Double or Triple Your Daily Income (ie, Make $200-$300/DAY)?
With Backpage.com Ad Posting Software, You Can!
Post hundreds of ads daily in very little time using this software. The first day I used it, I went from placing 40-60 ads manually to placing like 500. The next morning when I woke up, I had multiple sales of a brand new ebook I had just finished writing two days before.
If you know anything about ebook publishing, you know that it can take a week, two weeks or even a month or more to start seeing sales from a new one (depending on the subject matter and price). So it works! Get important info about this software in this ebook.
Learn more about backpage ad posting sofware. Note: Software only works on PCs; not MACs and can only be used when you post ads from the U.S. or Canada.
P.S.: Don’t forget to check out Access Inkwell Editorial’s complete line of freelance writing ebooks and e-courses.
$19.95
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How to Make Money Writing Meta Tags for Websites
June 14, 2009
How would you like to make $100 for a couple of hours of work? You can with this service!
An E-Book Excerpt
[See all Inkwell Editorial Work-from-Home Titles Here]
FREELANCE WRITERS: HOW TO MAKE MONEY SELLING META TAG WRITING
3 Benefits of Selling Meta Tag Writing to Clients
1. Brand Yourself as an SEO Expert: When you say the phrase “meta tags,” most clients’ eyes glaze over. They have no idea what you’re talking about. But once you explain the simple concept to them, they’re like, “Oh, now I see; yes, I want that!”
And, this is what sets you up as an search engine optimization (SEO) expert. When you know something that clients don’t know, and you explain it to them in terms they can understand, you immediately become a “knowledge source” for them. They will value your input more – across the board – and will purchase more for you.
So while your ultimate goal may be to simply make more money as a freelance writer, you’re really gaining so much more from offering this simple service. You’re setting yourself up as an SEO expert, which means you can charge more for other services you may be offering, eg, SEO article writing, press release writing, website analysis, etc.
2. Get More Work: As mentioned above, when you are considered the expert, clients tend to look to you for more than just one service. So for example, because you wrote the meta tags for their site, they may also ask you to do a series of SEO articles, or blog posts, or an SEO press release.
After all, YOU have a grip on this “SEO stuff.” They don’t. It just makes sense for them to use you for all of their SEO needs.
I can’t tell you how many times one simple little meta tag writing job has led to SEO article writing, then later on a press release, then later on an ebook explaining their service, etc.
3. Add a Lucrative Income Stream to Your Freelance Writing Business: Meta tag writing is very lucrative because it takes so little time to do it. And, it is a value-added service that – once explained to clients – they usually hire you for right away.
In this ebook, I explain exactly what meta tags are. Once you know what they are and how easy it is to write them, you’re going to be amazed that more freelance writers don’t offer this service!
How Much Should You Charge for Meta Tag Writing
When I first started to offer this service, I charged $10 per page to write three tags – the title, keyword and description tags (the ones we will be discussing). Then I upped it to $15, then $20. Now, I have a five-page, or $100 minimum for writing meta tags.
So if a client has a three-page site, I still charge $100 because for me, it’s all about using my time wisely as a freelance writer. I have so much going on (writing and promoting my ebooks, blogging, client projects, updating my websites) as a freelance writer that it’s not wise for me to schedule a $20 job. But, it is well worth my time to schedule a $100 job.
Each freelance writer is different though. If it only takes you a half-hour to do the job – and it will once I show you how – then it may be well worth it to you to charge by the page instead of having a minimum page/job rate.
The Web Designer Who Charges a Flat Rate
I have a good friend who is a web designer. She charges $125 to do meta tag writing for the simple sites she builds for her clients. Most of the sites she designs are two to three pages. I point this out to illustrate that rates for meta tag writing – like most freelance writing – are all over the map.
Feel free to use my pricing as a guideline. Charge more or less, depending on what you feel comfortable with.
WHAT’S COVERED IN THIS IN-DEPTH E-REPORT
What Are Meta Tags?
The Purpose of Meta Tags
Why Meta Tags Are Important
What Do Meta Tags Look Like?
Types of Meta Tags
How to Conduct Keyword Research for Meta Tags (FYI, I have a client who charges $795 for a 1-day class on how to do this; this is extremely valuable info every web (SEO) writer should know)
How To Sell Meta Tag Writing to Clients: After we cover what meta tags are, how to conduct research for them and how to charge for this service, you may be thinking, “How do I sell this service to clients if they don’t even know what it is?” Good question.
I walk you through three ways to easily sell meta tag writing to clients. FYI, I have about a 50% close rate selling this service. You probably will too if you use the methods I outline in this e-report.
3 Ways to Sell Meta Tag Writing to Clients: Selling to the Unaware Client; Selling to the Aware Client; and Selling to the New Client (Who May Be Aware or Unaware)
How to Properly Conduct a Free Meta Tag Assessment: In my experience, this is why I have such a high close rate offering this service; I tell you exactly what to look for, which makes it easy to sell this service.
CONCLUSION: META TAG WRITING
Writing meta tags is an excellent service for any freelance writer to add to his or her web writing service list. Knowing what meta tags are and how to conduct research for them is something that every web writer should know. It improves your effectiveness as a web/SEO writer, which means you grow your knowledge base.
Becoming more knowledgeable is invaluable to landing high-paying clients, which is something all freelance writers can use more of, no?
P.S.: Want more info on how to make money as a freelance writer? Access Inkwell Editorial’s complete line of freelance writing ebooks and e-courses.
Length: 22 in-depth, informative pages on what meta tags are, how to write them and how to easily sell this service to clients.
$9.95
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How to Find Unpublished Freelance Writing Jobs
March 14, 2009
7 ways to market for freelance writing jobs most freelancers have never heard of – you’ll decrease the competition and increase your chance of landing more gigs!
An E-Book Excerpt
[See all Inkwell Editorial Work-from-Home Titles Here]
The 7 Tactics I Use to Find Unpublished Freelance Writing Jobs
I discuss seven tactics I use to find freelance writing jobs. I manage to stay pretty busy as a freelance writer. And even when I’m not, I don’t worry because I know that the way I market is counter to how others market.
I’ve been blessed with the “mind of a marketer,” so to speak. It’s what’s accounted for my freelance writing success over the years. I can’t tell you how many times I’ve told somebody about a marketing technique I use and I’ll get a response like, “I never would have thought to do that.”
Unsolicited Testimonial
Yuwanda,
I just purchased your ebook on 7 ways to market your freelance writing business. I’m only on page 19 – the second idea – and I must say that my writing business will never be the same again! (emphasis added) After reading only 2 of the 7 ideas you mention, I can’t believe I didn’t think of these before! Nobody mentions them in freelance writing discussions, and it’s no wonder that so many are hurting for clients. I am truly blown away!
Thank you for revolutionizing my business with this information.
-JL
Of the techniques discussed, you’ll learn how to:
(i) find hundreds of prospects who need your freelance writing skill who have never been contacted by other writers;
(ii) find tens of thousands of prospects you can contact to pitch to on a regular basis (yes, tens of thousands) – and it’s free;
(iii) sell practically every word you write (I’ll show you three ways I do this, which is why I don’t even worry when I don’t have a client project on my desk);
(iv) turn clients into repeat clients;
(v) double – or even triple – the amount of business you already have;
(vi) compose sample queries that pre-sell clients on your freelance writing services;
(vii) market to many businesses at once, instead of one business at a time;
(viii) develop the mind of a marketer; and
(ix) so much more!
I sum up the ebook in the following manner:
Developing the Mind of a Marketer
What I hope you’ve taken from this ebook is that there is enough freelance writing work out there for everybody.
Most freelance writers who fail at this profession do so because they never learned how to effectively market for work. This ebook helps you to develop the mind of a marketer.
No matter what business you’re in, a sale has to take place before anything happens. Before a sale can take place, you have to canvas (ie, market) for prospects.
Whether you’re selling jet planes or web design services, marketing is the one thing that all business owners (eg, freelance writers) must know how to do to be successful. Couple this with consistency – and you have a winning formula.
If you just utilize one of the methods mentioned within on a consistent basis, you’ll be well on your way to developing a successful freelance writing business.
INTRODUCTION
I decided to write this e-book for three reasons.
(i) First because many existing and aspiring freelancers email me asking how to go about finding freelance writing work. This made me realize that the problem many freelancers have is their inability to effectively search for assignments beyond the standard freelance writing sites.
I mean, many are just paralyzed. They have no idea how to take the first step, ie, where to start looking for work, whether to market online or off, what niche to target, how to compose a proper query letter/email, how often to send it, etc.
We’re talking wholly and completely lost.
(ii) The second reason I decided to write this e-book is because I tend to stay relatively busy. This leaves little time for responding in-depth to questions and emails from readers who write in. Many need much more help than the advice I can fire off in an email on a given work day. They need a tutorial – ie, this ebook.
(iii) The third reason I wanted to write this ebook is because information gets buried. I’ve dispensed a lot of information over the years on how to find freelance writing jobs – on my website, on my blog, in articles distributed to article marketing directories, in guest posts on other blogs, etc.
But, information gets buried – never to be read again. I liken it to the news – what’s hot one day is forgotten the next. This ebook puts all of the tactics I’ve discussed over the years – and still use — in one place. In essence, this is a handy reference guide on how to find freelance writing work.
You’ll probably come back to it again and again, so feel free to print it out, punch holes in it and file it in a binder for easy, future reading.
Fortunate Enough to Be Busy
I’ve been a freelance writer since 1993. Doing this for so long has taught me how to market outside the box, so to speak.
And, since I started to take on SEO writing projects in the fall of 2007, I’ve never been busier. I got so busy that within the first 10 weeks, I had to hire help. This got me to wondering, “Why am I able to keep relatively busy when so many struggle?”
I outline some of my thoughts on this in the article How One Freelance Writer is Finding Success as an SEO Writer, (read the three tips I give at the end of the article).
Good luck!
Length: 39 hard-hitting pages on how to market for freelance writing work.
$19.95
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Creating a Blog: How to Publish a Profitable, Popular Freelance Writing Blog
September 14, 2008
An In-depth Look at 8 Components Every Freelance Writing Blog
Needs to Make Money & Build a Large Subscriber List
An E-Book Excerpt
[See all Inkwell Editorial Work-from-Home Titles Here]
If you’re a freelance writer who already has a blog or is thinking about starting one, this 24-page ebook covers 8 components that will make it profitable and popular.
Did you know? 51% of Bloggers Make $0 from Their Blogs!
That’s right – nothing! Less than 20% earn $1,000. Not even shooting for a grand? How about this? Only 14% earn even $200-$500/month. Read more on how much bloggers make. I cover 8 blog components that deal with such particulars as:
Freelance Writer Blog Questions This Ebook Answers
Should You Register Your Own Domain Name, Or Not (and why the wrong decision could cost you for years to come) (Found in Blog Success Component #1)
Which Blogging Platform to Use
The #1 tool to Use to Write Traffic-Generating Posts (Blog Success Component #7)
The Passive Way to Drive Massive Traffic to Any Freelance Writing Blog (Blog Success Component #3)
Industry Widgets to Consider Adding to Your Blog
How to Get Found in Search Engines (Blog Success Component #7)
How Long Your Posts Should Be
How Often You Should Post
The Article Marketing Trick I Use to Drive Short-term and Long-term Readers to My Blog
How to Build Reader Trust & Loyalty (Blog Success Component #1)
My blog is an integral part of marketing my freelance writing services, ebooks and telecourses. Without it, I don’t think I’d be where I am today. But, it took me a couple of years before I finally started seeing some real traffic – which is the key to marketing anything online.
3 Ways My Blog Has Benefited My Freelance Writing Business
My blog has benefited me directly and indirectly.
Indirectly, it has done much — on a personal and professional level. Some indirect benefits right off the top of my head though are: connected me with fellow freelancers, served as an avenue to vent my frustrations, given me invaluable feedback from readers and sparked ideas for new ebook and report titles.
Directly, in has benefited me in the following three ways. Yours can too!
1. Get Clients: Potential clients read it to get a handle on my writing style. Although it’s not written for them (it’s written for other freelancers), at least they can tell I know what I’m talking about – ie, I know my industry.
A number of clients have hired me based on their reading my blog alone. How cool is that!
2. Sell Products: I’ve sold a few thousand ebooks via blog marketing. A blog builds credibility, which leads to trust, then sales. Without it, I don’t think my ebook sales would be anywhere near what they are.
3. Ad Revenue: I’ve been approached at least half a dozen times over the last year or so by advertisers who want to buy space on my blog, and also by other niche ebook publishers. I haven’t taken advantage of this yet. I’ve stuck to large, mainstream ad revenue generators like Amazon and AdSense.
I didn’t feel I was set up to take advantage of these offers in a way that would benefit me long-term, or that I could charge what I wanted. But, that’s going to change as soon as I can get this blog where I want it to be aesthetically (still quite a bit of work to do).
One of the reasons for doing this is to capitalize on private ad sales, which I think is the way to go long term. For more on this, read successful blogger John Chow’s take in this very illuminative post on how to sell private ads on your blog.
Make Money From Your Blog: A Blog Can Be a Profit Machine!
As you can see, a blog can serve as a profit-producing machine in a number of ways. But, all of the components that make it profitable – and popular – must be in place.
This blogging ebook on freelance writing lists them, and for only $4.95.
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Buying an Ebook? 4 Things to Look for Before You Purchase
July 12, 2008
[Want to start a successful career as a freelance writer?]
The article Real Authors and the Paradox of Desktop Publishing inspired a spirited discussion on self-publishing.
I’ve self-published quite a few ebooks, with plans for many more. The author writes in the aforementioned post, “There’s a lot of crap content out there. Anyone can invest in a program or two, buy a few stock photos or clip art and throw something together.” And he’s right.
So this post got me to thinking about what to look for if you’re going to purchase an ebook from a self-published author. As both a writer and purchaser of self-published ebooks, following are four things I look for before I hit the “buy now” button.
1. Author Experience: My ebooks are all about freelance writing and marketing. I’ve been a freelance writer since 1993 and write from first-hand knowledge. This is the first thing I look for from a self-published author – do they have experience in what they’re writing about.
I find that most books written and published via traditional publishers have a lot of fluff or expect you to follow the “rules” so to speak. Many self-published authors have managed to find a success formula without doing this (this is why they are self publishers) and share that experience in an ebook.
And, this is one of the main reasons I write and buy self-published ebooks. The author has experienced success on their own terms, which was learned from first-hand experience.
Ebook Marketing Tip: One of the most effective marketing methods I’ve used is the ebook giveaway, eg, sign up to my newsletter and get a free ebook.
2. Author Background: This piggybacks on the above. I like to know a little about an author’s professional background. This is important to me because it clues me in as to their motivation for self-publishing – and their depth of experience. It tells me a lot about how they approach their subject matter.
As an example, I’ve been in publishing since 1987. I’ve owned an editorial staffing agency and have been a freelancer. So I know the ins and outs of freelance writing from an employer’s view, and from an employee’s (independent contractor’s/freelancer’s) view.
When I write, I bring all of that experience to bear on the subject matter. I can lay out scenarios, predict outcomes and suggest solutions because I have a depth of knowledge on freelance writing that only comes from having worked in publishing/editorial for many years.
3. Author Website: You can tell a lot about a self-publisher from their website. Following are three things I look for in a self-published author’s site/blog:
(i) Site articles: As in, is there a repository of informational articles on the subject matter of the ebook I’m thinking about buying? Is it written by the author of the ebook, or are the articles pulled from article directories? Is there a blog? Is it updated regularly, or was the last post three months ago? Are first-hand stories recounted, or is the information very general?
All of this lets me know how well the author knows his/her subject matter.
(ii) Affiliate Programs: Affiliate programs in and of themselves are not a problem. But, if an author’s website is filled with affiliate programs and almost nothing else – especially when they are unrelated to the subject matter of the ebook I’m thinking of purchasing – then I’m wary.
If I’m considering purchasing a self-published ebook on freelance writing for example, I’d expect to see affiliate programs for things like ebook cover and/or logo design, web hosting companies (we all need websites), email marketing software and yes, even other ebooks on freelance writing.
Unrelated ads make me pause – because it makes me feel as if the seller is just trying to make money, not sell me a product that they really know about or believe in.
(iii) Site Updates: As I mentioned above, I look at how often the author’s site is updated. It doesn’t have to be daily, or even every other day. If a site is not updated at least weekly though, I dig a little deeper (eg, are they on vacation, is the site currently being redesigned, has there been a personal matter the author is handling, etc.).
My rationale for looking at how often a site is updated stems from the fact that self-published authors — who are actively engaged in what they write about — run a business. Businesses don’t stay “closed” (eg, are not updated regularly) for very long – not if they are legitimate.
4. Google: One of the last things I do is run a Google search of the author’s name. It’s amazing what you can find out about a person by just doing a simple Google search. Mainly, I’m looking to see if they’ve been around a while.
Can what is on their website be backed up by other stuff that appears on the web? Have they written and submitted content to article directories? Have they been published, mentioned or discussed on other blogs in their niche?
All of this lends legitimacy to their “author status.”
Why Buying from Self-Publishers Is the Best Way to Get Information (IMO)
Self-publishing is becoming more and more mainstream. And as a self-published author, I know that the information received in ebooks can be some of the most effective, direct, hard-hitting information you will ever find.
Good ebook authors cut out the fluff and get right to the point, which is why buying from self-publishers is the best way to get information in my opinion. If you want to know how to do “x”, find someone who’s done it/are doing it – and wrote an ebook about it. Then simply follow their advice.
And this is the power of self-publishing – if it’s gotten from the right source. Visit the Inkwell Editorial bookstore for links to all of my self-published titles.
Wanna Publish an Ebook? Here’s a Valuable Tip. Make it an immediate download. My ebook sales jumped when I signed up to sites like e-Junkie and Lulu, which allow buyers to immediately download the ebooks they buy.
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7 Ways a Freelance Writer Can Expand Your Profits – No Matter What Your Business Is!
June 14, 2008
An E-Book Excerpt
[See all Inkwell Editorial Work-from-Home Titles Here]
The 7 Benefits of Hiring a Freelance Writer
If you’ve never used a freelance writer before, you might not realize the value they can bring to your business.
Business is all about communication – whether it be a brochure a website, a sales letter, a newsletter, etc. And, to stay top of mind with customers, you have to constantly be in contact.
If your sales are stagnant or nonexistent, if you are working harder to bring in referrals, retain old customers and attract new ones, explore the measurable results a freelance writer can bring to your business.
Even if you think your business is “doing okay,” a freelance writer can inoculate you against though times, which every business has to weather at some point in time.
Are you greasing the pipes now for leaner times; is your pipeline constantly full; are you converting referrals into paying customers? If not, the time to pay attention to them is not when sales dry up, but while they’re chugging along nicely.
No matter where your business falls in profitability, following are seven benefits of hiring a freelance writer.
1. Professional Image: Anyone can write copy for a website. However, can you write, effective, professional copy?
A website is a business’ face to the world. If there are spelling and grammar mistakes, dead links, poor design, etc., what type of image does that convey?
Have you ever thought about how many customers you may be losing because your website isn’t all it could be?
How a Freelance Writer Can Enhance Your Business’ Professional Image
a) Provide cohesive copy: Websites are designed to sell – a service, a product, an image, etc. Every word of copy counts towards this objective.
Because freelance writers are professionals, they know how to make copy sell. They know which words and phrases to use to motivate customers to take action.
For example, did you know every sales page should have a P.S.? Did you know that the word FREE, even though it’s overused, is still one of the best ways to draw readers in?
If implementing tips of the trade like this increase your website’s conversion rate by only 2-3%, that could mean thousands of extra dollars to your company’s bottom line.
It’s a professional writer/copywriter’s job to know techniques like this, just like it’s your job to know the ins and outs of your business.
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P.S.: Increase Sales! For maximum impact, send a list of services you offer along with the e-book. NOTE: Copyright information cannot be altered, but all other identifying information (eg, author name, website, blog, etc.) has purposely been omitted so that you can use it for your business.
P.P.S.: You can use this e-book as a free giveaway to potential clients, as an incentive to build your subscriber list and/or as a free marketing tool to entice seminar, workshop and/or classroom subscribers.
It is a powerful tool to any freelance writer’s arsenal. How you use this information is not important; it is only important that you use it!
$4.95 (Immediate Download)
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How to Make $250 Per Day — Or More — Writing Simple Articles
February 10, 2008
What if I told you that 30-60 days from now, you could easily be making $1,000 to $2,000/week? You probably wouldn’t believe me, and I wouldn’t blame you. But, unlike others who promise “riches,” you have to work for this. It is not promoting affiliate products or a revenue-sharing program or any other get-rich-quick, make-money-online scheme.
Finally, A Real Way to Make Money as a Freelance Writer
This is a real way to make money as a freelance writer — that surprise, surprise — you have to actually do some writing work. What is this opportunity?
SEO writing. And, I’ve been doing it since the fall of 2007. Within a couple of months, I had other writers under me. These days I routinely bill $200-$500/day — sometimes more. And, these are normal, run-of-the-mill weeks.
Learn more about me and my businesses here.
What is SEO writing?
SEO stands for search engine optimization. This niche involves writing content in a particular way to drive traffic to a website and/or blog. It’s quick and easy to do, and it pays handsomely! To learn more, read more on how to write SEO articles.
Start Bringing in Clients in Less than 1 Week — Really!
In this ebook, I detail how I went from 0 clients to 4 paid projects in less than one week writing SEO articles — at $25 per 500-word article. I now charge $35-$50/article for 350-word articles, and occasionally bill as much as $100 per article.
FYI, these articles take me 20-45 minutes to write, translating into a salary of $40-$75/hour. Did you know that on the low end of $40/hour, that equates to an annual salary of over $70,000 ($40/hour x 35 hours/week x 52 weeks/year)?
And, I’m not the only one who has experienced this kind of success. Below are case studies and actual testimonials of other freelancer writers who have done the same thing — in the same amount of time. One is a college student who landed 4 clients just a few days after buying the ebook — and went on to quit his job waiting tables soon thereafter.
If you want to start making $100, $200 or more per day as a freelance writer — pretty easily — this ebook is for you!
Prime Example: When I initially wrote this page on 12/17/07, I clicked over to refresh my inbox and the client I landed during my first week of marketing had just sent me 10 more articles — which I completed in 5 hours or less — for a grand total of $250. This is from one client. At the time, I had three more clients in the pipeline who wanted me to start on projects in January (2008).
As you can see, SEO writing is very lucrative — and it’s relatively easy to get — if you know how to market for it. In this ebook, I detail exactly how I get clients and why, after being a freelance writer since 1993, it is now my most lucrative niche.
Why the SEO Writing Field is Wide Open!
SEO writing is a new type of writing — and it’s hot right now. Getting your foot in the door NOW before the field becomes oversaturated is key. Why?
Because once clients use you, they’ll rarely jump ship to another writer. As long as you continue to turn in quality work at a rate they can afford, you’ll soon find yourself with more work than you can handle.
In fact, when I was researching this field, I found that many SEO writers stopped accepting new clients because they couldn’t handle the workload from existing clients; many outsource the work they get from clients.
What You Get in This Ebook: An EXACT Roadmap to SEO Writing Success
Sales Query: I’ll send you the exact marketing letter I sent out that garnered me a 25% response rate.
Website: I’ll tell you exactly what to put on your web page to make it bring in new clients 24/7.
Create a Niche: I’ll tell you exactly how to sell yourself to clients via niche marketing.
Writing Samples: Don’t have any? It’s okay. I’ll tell you exactly what to do to get around this — bringing in as much work as someone who has tons of samples.
How to Market for Clients: I’ll reveal to you the exact methods I use to find clients. It’s free, quick and easy.
Writing the Articles: I’ll tell you exactly how to actually write SEO articles. Again, you can start by reading this article on how to write SEO content. But, I’ll give you the tricks I use to turn them out on subjects I don’t even know about in 30-45 minutes.
Interacting with Clients: I’ll tell you exactly what to expect when a client contacts you, how to be knowledgeable (even though you’re just starting out), and how to give them what they want so they use you over and over again.
And More!
I’ll also go over billing, what to charge, how to charge, tools you’ll need to get started (if you have a computer, you’re practically there already) and much more.
I’ll also show you actual correspondence from clients sent in response to the marketing queries I sent out — and how I responded to them. You’ll have all the tools you need to start making money as an SEO copywriter almost immediately.
P.S.: Free Ebook! You get the ebook, The Small Biz Owner’s Complete Marketing Kit!, absolutely free with your purchase. Following are the case studies and testimonials.
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SEO Writing Case Study #1: Long-time Freelance Writer Who Finally Sees a Way to Quitting Her Full-time Job
This is an in-depth case study of a nervous freelance who had been trying to make a go of freelance writing for years, but had never managed to make the full-time leap.
In painstaking detail, “SEO Mary,” as I dubbed her for the series, allowed us insight into her foray into SEO Writing. From landing her first client, to the problems she experienced (I coached her through it), to landing a steady gig and making plans to quit her job.
Read the entire series from the beginning at the end of the April 16th issue of Inkwell Editorial’s freelance writing newsletter (pg 22).
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SEO Writing Case Study #2: College Student Who Lands 4 SEO Clients in 2 Days
SEO Work Success!!! (Title of the email)
Hi Yuwanda,
I just wanted to share with you my story, briefly. I am currently a 5th year senior in college, and I’ve been running a (failing) copywriting business for the last year, trying to get work from local businesses in the area. I stumbled across your website last week and bought your eBook because it seemed interesting (and was only 10 bucks*). After reading it, I decided to give SEO writing a try.
*This was the introductory price of the ebook.
This afternoon (Monday), I sent out 24 emails to companies requesting work after setting up an SEO page on my website (he listed his website). Within an HOUR, I had one email requesting samples, and a phone call requesting my services! Within twelve hours, I had FOUR companies asking me to write for them!!! (emphasis added) I’m officially a writer now!
And, because I serve tables for a living, replacing my income won’t be that hard! By the end of this week, I should know whether or not I can go freelance FULL TIME! (emphasis added) And I just wanted to send you an emphatic “thank you” for providing me the blueprint for this. The guy that called me today said I was “in the right profession” right now. I have a profession! And I don’t graduate for another month!
I am terribly thankful that this is working, and I can’t wait to see what other work I can dig up this week. Thank you so much for providing direction for my freelance writing! If there’s any way I can repay you, let me know!
TM
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SEO Writing Case Study #3: Already Turning Down Work after Less Than 2 Weeks of Marketing
I received this email from a freelance SEO writer who bought my ebook on March 20, 2008. On April 18, 2008, she sent me the following question:
Hi Yuwanda,
I received the following response to one of my marketing emails from an SEO company. I thought I was pretty bargain basement at $20 when I have no experience. I’ve been marketing for a couple of weeks, and I’ve already gotten a couple of clients so far (emphasis added) so I’m not willing to work for these rates; I don’t think I need to. But I’m wondering how I should respond to him at this point? Could he be just testing to see if I’ll bite?
Thanks BL
NOTE: Remember, the exact marketing email I send out is included in the ebook. I consistently get between a 15-25% response rate to my email campaigns, which is HUGE if you know anything about marketing. The industry-accepted response ranges between 1-3% for most email campaigns.
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Testimonial #4: SEO Writer Who Was Already Making Money but Wanted to Know How to Land More Lucrative Clients
I received this email from a freelance SEO writer who was already working fulltime as an SEO writer. She’d started doing SEO writing before I did. But, she wanted to land better-paying clients. Here’s what she had to say:
Hi Yuwanda:
I just wanted to quickly let you know that I bought your SEO writing ebook and was completely blown away with how well it was presented!
I had thought about buying it was $9.95 but procrastinated. To be honest, when the price went up to $39.95, I decided it was just too much for me to pay. See, most ebooks I’ve purchased give a generic outline of what to do, and I didn’t want to pay for that kind of advice again.
But I needed help getting more good paying clients. I lucked upon the clients I have now – they pay well, provide steady work and refer me from time to time. But I want a nice variety of well paying clients. This is where I have been stuck.
I’ve been sooo busy lately, I haven’t been able to read your book. Saturday I spent the afternoon in the [emergency room] because my daughter was sick, so I printed your ebook and took it with me knowing I’d be there for a while.
The book is so detailed! It is extremely clear. I thought I knew more about SEO writing than I actually did! I can’t wait to start my marketing campaign next week. If I get just one client with your book, it was more than worth the investment!
KB
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Testimonial #5: Freelance Writer New to SEO Writing Who Not Only Easily Landed Clients, but Got More Per Article than He Asked For!
I am living proof that if you follow Yuwanda’s ebook step by step, your only problem will be fulfilling your orders.
Just today, I got this email:
“Hi Robert,
I reviewed your work and I am interested in your services. We have a need for several articles (500-700 words) for what you are describing. What are the next steps?”
I was like “what???” They didn’t even question my rates or anything!
It’s almost too good to be true and in fact, Yuwanda, I owe you a cup of coffee or beer or whatever it is you drink for fun! LOL!!
This freelancer sent me another email that said the following:
I followed your ebook and did everything that you recommended and I cannot believe how good it worked!!
It’s insane!!
Let me post an email I got just last week:
“Thank you for contacting us. I have a particular format of articles we want. If you can do them I can offer you $40 per article. Otherwise we get seo articles for $10.
We need articles in this format to use our program. We currently have an article writer and we are always looking for talented SEO influenced writers. If you want we can try $200 worth of articles aka 5 articles. Let me know.
This after submitting my rate of $35/article!!!!!
Thank you Yuwanda!
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Testimonial #6: Experienced Journalist and Freelance Writer from Spain Who Learned How to Make Some Real Money in the SEO Writing Niche
Hi Yuwanda,
I felt I had to get back to you to tell you about my progress so far.
I bought your ebook last week and read it thoroughly. It inspired me, so I decided to follow your plan and see what would happen. I’ve been writing articles for years and I have always felt that I am worth a lot more than I have been getting. I don’t mean to brag, but I can write pretty good, and $5 an article – if you can get that much these days – is simply an insult!
Anyway…
I spent a bit of time concentrating on getting all the parts of your strategy right. I already had a website for my writing, so I decided to spruce it up a bit and make it more focussed [sic] on SEO article writing.
I chose some articles I’d already written and re-wrote them in a more SEO-friendly manner and put them on the website as samples. I spent some time getting the details on companies [like you detail in your ebook] and made up a spreadsheet. Everything was ready this morning (I had other work to do in between too), so I started sending out my query letter.
After about 20 minutes, I had a Skype call from one of the companies asking for articles. It seems he was sitting at his desk wondering who could do a batch of articles for him that a client needed. His usual contact was already overworked and he wasn’t sure how to find another one (he told me this later). When my email arrived, it was exactly what he needed. He made contact, we discussed it and that was that!
The bit that amazed me was when he asked for my rates. I told him I was charging $25 an article (yes, I copied your strategy exactly 
and he didn’t even balk one little bit. [emphasis added] His actual words were, “Yep, that sounds spot on.” I knew at that moment I could probably have asked for $35 or even $45 an article and have gotten it too!
Anyway, I now have 32 articles to do at $22 each as they are 350-word articles and I was quoting for 500-word articles. I didn’t drop the price much as there is some more research than usual involved, but nothing too hard. The price was in British pounds as the SEO company is in London . It came to 384 GB pounds, so he rounded it up to 400 GB pounds – somewhere around $735 – which I thought was a nice gesture. I should be able to complete them in a few days (I could get used to this!)
I had been worrying that my being in Spain might prove to be a problem, for while I clearly state that my first language is English, the only thing that clients seem to see is the word, ” Spain ” and they assume that I am Spanish! Luckily, this didn’t prove to be a problem.
This [marketing method outlined in your ebook] works! I fully expect to get a lot of other work too, and I’ll certainly keep trying.
Thanks again for opening my eyes to what is possible in freelancing. Your ebook is worth a lot more than what you sell it for – believe me! In fact, don’t sell any more – I don’t want the competition
Kind regards,
John C., Spain
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Testimonial #7: Current SEO Writer on the Hunt for More Lucrative-Paying Clients
She wrote:
I wanted to let you know that your SEO book is really helping me get new clients. I will send you a more detailed account of my experience in the next couple of weeks.
In a separate email, she wrote:
I have a lot of projects scheduled for September. Of those one is with a new client and I am negotiating projects with three others – all because of your book. [emphasis added] I will definitely be sending you a testimonial as soon as I can stop and catch my breath. ,
Kimberly B., Georgia
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So, there you have it. The methods I’ve used to achieve success can be duplicated. From college students to long-time freelancers, if you can write, have access to the internet and a burning desire to make some real money as a freelance writer, this is an opportunity you can’t afford to miss.
To order, click here.
P.S.: Don’t forget the free ebook on marketing, The Small Biz Owner’s Complete Marketing Kit! that’s included!
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For fastest delivery, e-books are published as .pdf documents (read about .pdf docs below). Note: If you can access this link, you do not need to read about .pdf files below.
About .PDF Files: To read PDF files, you need the Adobe Acrobat Reader. It is a free software installed on almost all computers automatically. If you don’t have it, click here and download it (version 4.0 or higher). It only takes about a minute, and again — it’s FREE.
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P.P.S.: If you want to know how to do something, ask someone who is already doing it. This is the vantage point from which all ebooks we produce are written. Therefore, all material is first-hand, contributed by real entrepreneurs. This allows readers the benefit of learning from those who have been there.
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5 Reasons Freelance Writing Websites & Blogs Don’t Make Money on Ads
February 5, 2008
Advice for Advertising on Freelance Writing Websites
Last month, for perhaps the first time since I started writing ebooks, I started to place ads to promote them – small ads on popular freelance writing sites.
On quite a few sites I ran across, I wanted to place an ad, but hated where the ads were placed, so I didn’t. I think a lot of website owners who are seeking to monetize their sites via ads are losing out.
As a potential advertiser, here a few things that would make me advertise with you – and a few others that turned me off.
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Read here how I routinely make $250+/day as an SEO writer – and you can too!
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Things that Make Me Want to Spend Money to Advertise On A Site & Some That Don’t
1. Ad Placement: Many webmasters bury ads or give them inappropriate placement. For example, on some popular freelance writing blogs, I saw ads that were placed below the “About”, “Feeds” Categories” and “Archives sections.
If I’m spending money with a site I want my ad to be as prominent as possible. To me, this signals that you think your “Categories” section is more important than my ad.
The reason I was turned off when I saw this is that many sites have quite an extensive “Categories” section. This means in some cases that ads are near the bottom quarter of the page where it’s less likely to be seen.
So, if you’re seeking advertiser, give them the most prominent placement possible; after all, it’s what they’re paying for.
2. Traffic Generation Stats: I ran across one site that said something to the effect of “we’re growing; take advantage of low ad rates now.” But, there were no hard and fast stats.
Don’t make advertisers search for your traffic generation stats. If you’re seeking ad dollars, the most important reason advertisers are considering advertising with you is your traffic generation.
Many webmasters try to monetize their sites too soon – ie, when their traffic levels are not high enough to justify seeking advertisers. What should this standard be? I don’t know, every niche is different.
As for freelance writing sites, I did some poking around to find out traffic levels of some of the most popular sites to see how they all compared. And, you know what, even wildly popular freelance writing sites don’t get as much traffic as one would think. I’m not naming names because I don’t want to offend. But a couple of the most popular sites I checked get between 3K-10K/day.
I was surprised because I expected much more. Makes me feel good about the 1,000+ visitors/day my site gets.
Want to get a good handle on the traffic a site generates. Mosey on over to StatBrain.com. And, thanks to Paula Mooney over at PaulaMooney.blogspot.com for turning me on to StatBrain.com.
FYI, in case you’re interested in this kind of stuff, I get lots of helpful tech hints from Paula’s blog. She’s an online entrepreneur who was a techie in the corporate world. A non-techie myself, her occasional tips and hints come in handy.
3. Advertise Button: One major pet peeve I had with some blogs/websites who marketed for ad dollars is that they made it hard to find the information on their site.
This bowled me over. I mean, if I want somebody to buy something from me, the least I’m going to do is make it easy to find out what the requirements are. A simple universal “Advertise,” or “Advertise with Us” button will do.
4. Announce My Ad: Finally, one thing I would like to have seen more of is something along the lines of “Please Visit Our Sponsors” category.
While this is paid-for advertising and people will ignore it, many won’t. It calls attention to the fact that, “Hey, there are some products/services here that might interest you.”
5. Explaining Rate: A few websites/blogs I visited made it hard to understand exactly what their rate was. I hate it when things are explained in terms of “CPM” or “Ad Units.”
While this is standard Madison Avenue ad agency jargon, many don’t understand the jargon. I’ve been in publishing forever and should understand this terminology, but it still confuses me and I have to stop and figure it out. In most cases, this just seems ostentatious and unnecessary. A simple $30 for $30 days will do.
One of my sisters majored in Advertising & Communications at the Fashion Institute of Technology in New York and one of the rules of advertising she learned was, “If you confuse the customer, you lose the sale.” Sage advice.
For better or worse, these are the things that stood out to me as I actively went to spend some ad dollars. If your ad sales are not what you think they should be, perhaps some of the reasons listed here are why.
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