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What I Learnt from Writing about 900 Mattresses

Written by Joshua Danton Boyd

Working as a copywriter is not always as glamorous as Mad Men makes out. This is especially true when you’re starting out. Chatting over a whiskey with bigwigs from Coca Cola seems millions of miles away. For the moment you’re snatching after what you can so you can afford some milk and bread. This often means taking jobs which can only be described as awful. They are not necessarily useless though.

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Freelance Writers: How to Produce Content Your Clients Will Love

Yesterday, I received an email from a new client (we picked her up at the beginning of the year). Her company offers executive management leadership seminars. She wanted to start an article marketing campaign and ordered a one article per week, “easy, breezy” content package. In response to the second article we wrote, she sent over a short, sweet note which said:

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9 Web Copywriting Tips for Busy Freelance Writers and Bloggers: Produce Better Copy, Get More Traffic and Increase Sales — Seamlessly

Have you ever written a post for your blog, then read it a few days later and found a grammatical error? Or, sat down to write a weekly newsletter but are stumped as to what to write about? Or, published a web article and found “weird wording?”

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Inkwell Editorial Valentine’s Day Discounts

Valentine’s Day is a week from tomorrow, and love is in the air. And, there’s nothing easier than falling in love with a business (I love mine to death!) — a business where you determine how much you earn, who your clients will be, how much you will charge, what your hours will be, etc.

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Lady GaGa and Me: What Freelance Writers Can Learn from Rock and Rollers

The following is a guest post by John Coutts.

My Connection with Lady Gaga

I know… The title implies I have some connection with Lady GaGa, the oft-times outrageous and popular singer. I don’t. I was just trying to make an obscure point.

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Web Copywriting Tips for Busy Bloggers

body bgcolor=”white” ondragstart=”return false” onselectstart=”return false”>Today, I have the pleasure of appearing as a guest poster on JohnPaulAguiar.com. My post, entitled Web Copywriting Tips for Busy Bloggers, discusses how to improve your blog writing skills so you retain readers. I wrote:

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3 Reasons It’s Important for All Freelance Writers – Not Just SEO Copywriters — to Learn SEO

One of my freelance writing goals for 2011 is to have at least 50 ebooks on Amazon by year’s end. So this past weekend, I was working on my latest one, roughly entitled, How to Make Money Online Publishing Niche Websites. As I was fleshing out the outline, I wrote in a section about learning SEO.

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Freelance Writers: Could You Be Hurting Your Career by Using/Not Using a Pen Name? How to Determine When and When Not To

Last week, I received the following email from a fellow freelance writer about pen names. She wrote:

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Article Marketing Tutorial: How to Write a Resource Box That Increases Traffic & Generates Sales (Part III of III)

Learning how to write a resource box that increases traffic and generates sales is something I recently learned, and I’ve been marketing with articles since 2002. For years, I did it all wrong.

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